The Best In Black Awards, hosted annually by The New Tri-State Defender since 2012, is an endeavor to shine a light upon some of the most outstanding African-American businesses, community organizations, entrepreneurs and individuals in the Mid-South. The BIB Award's mission is to celebrate black owned and operated businesses, organizations and individuals in the Mid-South, serving as a marketing and recognition platform for those individuals and companies while ultimately encouraging the community's next generation business leaders. The BIB Awards will also give the community a true voice in identifying and elevating those businesses that they most support. It's an innovative way to poll the community about the businesses and organizations that they most support while identifying those companies with the best brands and reputations. It is also a platform where by The New Tri-State Defender can promote and celebrate the businesses that ultimately support us.